A portion of the Aice final exam is a Creative Critical Reflection, or a CCR. In this blog, I wanted to explain what a CCR is, look at past submissions, and see what I can brainstorm for my CCR.
The purpose of the CCR is to look back on your film, and reflect on your decisions and work progression. In addition to this, you are to answer these four questions in your TWO reflection pieces.
- How does your product use or challenge conventions and how does it represent social groups or issues?
- How does your product engage with audiences and how would it be distributed as a real media text?
- How did your production skills develop throughout this project?
- How did you integrate technologies – software, hardware and online – in this project?
The CCR is meant to be done in a digital format, and there are plenty of ways they can be created. You can do a podcast, a PowerPoint presentation with a voiceover, a director's commentary version of your film, a monologue of you speaking accompanied with additional pictures or sounds added in post, and much more, although the top four are the most prevalent versions of the CCR that I've seen. Despite this, I don't think any of these mediums appeal to me. The goal of a CCR is to fully employ creative use of the tools you have at your disposal to make a visually appealing selection of presentations that not only answers the aforementioned questions, but also shows off your style and talent.
I haven't mentioned this yet, but I absolutely love editing and public speaking. I'm a member of the debate program, and I've been editing videos since I was in 6th grade. I like to think that I've gotten pretty good at these two topics, yet the "typical" options don't really allow me to show those skills off. The one that seems the best to show off my talents is in a "video" format, yet I want to expand upon this. Some of the examples I have seen have been somewhat stiff and rigid, in the sense that they don't really show off creativity or the maker's personality. In my video, I plan to discuss the entire creative process of my film, and explaining each individual choice. However, I want to include a lot more edits in this video, so it is an actual "video" that is entertaining to watch, but still remains formal. I feel as though this will allow me to flex my creative muscles and show off my editing skills as well, which is something I've wanted to do in this class for a long time.
As for my other CCR, I want to format it as an actual "business presentation." I want to wear a suit and tie, and record myself as I go over the PowerPoint and explain representation in my film, and how I plan to market the film (in person too, not just a PowerPoint voiceover). This presentation will have less edits, but it will be styled like a formal business presentation, look professional, and will have tons of information, like a college lecture. I already have experience with marketing products, as I heavily worked on that for my music brand project (look at previous blog posts!), so I won't have an issue with that.
The immediate and obvious issue here is time. I only have what's essentially two weeks to edit my film, and create TWO extensive reflections, not to mention that I'll be gone for around half of March 22nd-31st (it's Spring Break and I have a vacation). Despite all of this, I want to create these projects. I know in my heart that if I put in the time, I can create something truly beautiful. I'm capable of creating a great project, and I can't wait to start editing the film. I'll see you all then, next week!
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